
Louisa Heinrich – Founder
Louisa is a design, strategy and innovation leader. Over the past 20 years, she has been part of the development of many technologies that are now considered commonplace. As design director during the first dotcom boom, Louisa led the design of some of the first digital consumer projects for banks, healthcare companies and government services. She was executive director for BBC future platforms when iPlayer was released. As global head of strategy for international design agency Fjord (now part of Accenture), she was responsible for trends and thought leadership, as well as working on award-winning projects such as Bonnier Media’s News Plus, which reinvented the newspaper for the touch-screen era. She founded Superhuman in 2013 to focus on the human aspects of the digital future, and works with clients large and small to align business planning and technology with the needs of real people.
Louisa is also a highly regarded speaker on topics such as the future of technology, technology and society, strategic and product development and planning, personal identity in the digital age, big data, screen-less interfaces (the IoT), AI and design education.
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Superhuman also draws on a broad network of individuals as is needed and relevant to the task at hand. Below are a few of our regular collaborators.

Alexandra Deschamps-Sonsino
I’m an interaction designer, product designer & entrepreneur based in London. I have been focusing on consumer-facing internet of things products & services since 2005. I am the founder of the Good Night Lamp, a family of internet-connected lamps. I run designswarm, an internet of things design practice & consultancy and work with clients who want to design next generation connected products & help advise early stage smart products businesses. I am a co-founder of Internet of People, an agency for internet-of-things consultants. You can find her on Twitter / LinkedIn

Simon White
Simon is a creative and strategist, whose work is driven by a philosophy of innovation. He brings 16+ years advertising experience (digital, print, integrated – at a global level; 10+ years innovation consulting (digital, product and service) and 10+ years strategic and creative alignment. Over the past 16+ years, Simon has worked with many of the good and great in the London digital and integrated advertising scene, helping brands such as Sony, Audi, adidas and Philips make sense of the digital ecosystem and all it has to offer. Now working as a consultant for both agencies and their clients, his problem-solving skills span creative, strategy, UX and tech. You can find him on Twitter / LinkedIn

Tommy Rockett
Rockett has over 20 years experience providing Design solutions for Print, Branding, Digital & Web. Beginning in the days of cowgum, scalpels and bromide, transitioning through the history of Apple products and conquering html from its infancy. Now finding himself working with a plethora of happy clients worldwide in a multitude of formats and disciplines. Rockett immerses himself in the creative journey, driving the project forwards, exploring the story, characters and plot to construct the perfect conclusion. Always committed to finding the right solution while injecting a healthy dose of fun. You can find him in space